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August 22, 2024
By Squee.

Website Budgets and Why They Matter

Image of a laptop and phone on a desk with a pink overlay.

When you’re planning a new website for your business, the first question you probably have is, “How much will it cost?”.. It’s a fair question, but many business owners aren’t sure where to start with the budget, and if they are some choose not to disclose it at all. This blog post aims to help you understand the benefits (and drawbacks) of being upfront about your budget and the importance of providing a clear brief.

At Squee, we offer completely custom web design services. We never work with templates because we believe every business is unique and deserves a website tailored specifically to its goals. Our web design service is all about creating a site that fits your brand and helps you achieve your business objectives. Because of this bespoke approach, it’s impossible to give an accurate idea of project costs until we have a detailed brief from you.

So, project briefs you ask…

What’s a Project Brief?

A project brief is a document that outlines the key information about your website project. It helps us understand your needs and goals so we can provide you with the most accurate estimate possible. While we understand that you might not have every detail figured out upfront, the more information you can share, the better. We gather this information through your initial enquiry and a follow-up call where we’ll ask questions like:

  • What is your business about?
  • Who are your main competitors?
  • What are the strengths and weaknesses of your current website?
  • What are your business goals?
  • What key features or functionality do you need on your new site?
  • Are there any websites you admire or want to take inspiration from?
  • What are your project timelines?
  • What is your budget?

The sooner we receive this information, the easier it will be to determine if we’re a good fit for each other and to start planning a website that perfectly meets your needs.

The Benefits of Being Upfront

When discussing your budget, it’s natural to worry that revealing a higher budget might lead to being overcharged. However, established web design businesses with a strong portfolio, like Squee, are transparent about costs. If your budget exceeds the basic requirements, we might suggest additional services such as SEO or videography, all of which are clearly costed and entirely optional.

At Squee, we’re upfront about our pricing: a basic website, usually a landing page with contact functionality, starts at £3,000, with costs increasing based on the complexity of the project. Being transparent about your budget early on allows us to quickly determine whether it’s feasible for the project you have in mind. This honesty benefits both parties by saving time – if the budget isn’t sufficient, we avoid unnecessary calls and questionnaires. If it works, we can provide a detailed proposal that breaks down the project costs, ensuring there are no surprises down the line.

Ok, What’s Next?

If you’re ready to start a new project and like what you’ve read, along with our portfolio and the digital services we offer, the next step is simple. Head over to our Contact Us page, where you can share all the details we’ve discussed. From there, we’ll be able to provide you with more information and get started on bringing your vision to life. We’re excited to collaborate with you and create something exceptional together!