When it comes to building a website for your business, the difference between opting for a quick, low-cost solution and investing in a high-quality, user experience (UX) focused website can be monumental. As reported by Forrester, every pound invested in UX has potential to bring a return of £100 – that could be a ROI of 9,900%. The message is clear: skimping on your website’s quality might save money upfront, but it leaves significant potential revenue untapped.
Your business website is often the first interaction potential customers have with your brand. A website that’s not just functional, but also intuitive, engaging, and reflective of your brand’s values, can be the difference between a one-time visitor and a lifelong customer. 94% of a businesses first impressions relate to their website design so getting this right really is pivotal for success online.
While platforms like Wix or Squarespace offer quick solutions, they often lack the customisation and depth required to truly capture the essence of a business and its unique needs. This is where the process of building a high-quality website comes into play – a process that, while more involved, offers substantial returns on investment.
This comprehensive process, though intricate, is crucial for aligning your website with your business objectives and potential. The most successful businesses know that a website is more than just an checkbox exercise; it’s a powerful tool for engagement, conversion, and growth.
Interested in discussing how we can transform your business website? Get in touch with us here at Squee your web design agency based in Cheltenham to explore how a tailored, high-quality website can elevate your brand.