Our expert team at Squee conducts a thorough evaluation to pinpoint how your site can perform better.
Exterior Cleaning Specialists
GoClear is a Gloucestershire exterior cleaning business and sister company to Done & Dusted. We built a website with its own identity within the family of brands, and later a custom quote builder that gives customers an accurate price in real time.
GoClear is an exterior cleaning business covering Gloucestershire, working across Cheltenham, Gloucester, and the surrounding areas. Their services include window cleaning, gutter cleaning, soft washing, pressure washing, and roof cleaning. Owner Sam Dunbar started the business as a sister company to Done & Dusted, the interior cleaning business built by his mum.
Sam came to us in 2024 with a specific brief. The GoClear site needed to sit alongside Done & Dusted as part of the same family of brands, while having its own identity. Consistent across the two, but clearly its own business.
Industry
Exterior Cleaning
Location
Gloucestershire
Services
Web Design, Web Development, Custom Development, WordPress
The original brief was about balance. The site had to carry the trust of an established family name while giving GoClear its own look and voice in a competitive market across Gloucester, Cheltenham, and the wider county.
In 2026 a second piece of work came out of the partnership. As the business grew, quoting was taking up more of Sam’s time. Every enquiry needed back and forth before a customer knew a price. Sam wanted customers to get an accurate quote in real time, on the site, which none of his competitors were offering.
The 2024 build followed our full process: onboarding, sitemap, low fidelity designs, high fidelity designs, then development and testing. The finished site shares a family resemblance with Done & Dusted and works as its own brand.
For the quote builder, we ran a requirements gathering session with Sam, designed the customer journey, then built and tested the system. It is custom developed and fully integrated into the GoClear site, and Sam manages the whole thing from the back end. He can add configuration options and adjust pricing himself without needing a developer. Customers get an instant quote, and Sam gets his time back.
Like so many of our clients, Sam has stayed with us since launch, and the quote builder is what that kind of partnership makes possible.
Testimonial
"I've had such a good experience with Joe! He really understood what I needed to develop my window cleaning website. He helped me from start to finish and I was astonished with my website! He really went the extra mile for me and he's such a friendly guy!"
